The Growth of Tanzanian Mobile Phone Sector: Triumph of Quantity, Failure of Quality?
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Date
2008
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Abstract
Tanzania’s mobile communications market has enjoyed impressive
growth in terms of numbers of operators and subscribers over the past few
years. Currently there are six operating companies and over 10 million voice
subscribers. It is expected that the number of subscribers will keep on
increasing in this decade. However, the question is: Has the increase in the
number of operators and subscribers resulted in improved customer services
and quality? This presentation reports from a preliminary study—which used
both analytical research and empirical data from interviews with operators—
to find an answer to this question. The analytical and archival research
provided operational statistics concerning telecommunication. The interviews
focused on five main thematic areas: the use of mobile phones, future use of
mobile phones, customer care, mobile phone rates and customers’ rights
awareness. The results from this preliminary study show that the rapid
development of the Tanzanian telecommunication market has not yet resulted
in improved customer services and quality.
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Mtenzi, F.J., Chachage, B.L. and Ngumbuke, F., 2008. The growth of Tanzanian mobile phone sector: triumph of quantity, failure of quality. Proceedings of M4D, Karlstad University Sweden, pp.55-61.