Personality, Satisfaction, Image, Ambience, and Loyalty: Testing Their Relationships in the Hotel Industry

Simple item page
dc.contributor.authorJani, Dev
dc.contributor.authorHan, Heesup
dc.date.accessioned2016-06-07T10:42:01Z
dc.date.available2016-06-07T10:42:01Z
dc.date.issued2014
dc.description.abstractThis article appraises a theoretical model that relates personality, satisfaction, loyalty, ambience, and image in a hotel setting. The results of the structural equation modeling indicated that extraversion, agreeableness, and neuroticism among the Big Five Personality Factors significantly affect satisfaction. Satisfaction had a significant impact on hotel image and guests’ loyalty. Compared to satisfaction, hotel image had a lesser impact on loyalty as well as being a mediator for the impact of satisfaction on loyalty. The moderating role of hotel ambience in the proposed theoretical framework was also identified. The results offer hoteliers potential strategies/tactics for loyalty enhancement.en_US
dc.identifier.citationJani, D. and Han, H., 2014. Personality, satisfaction, image, ambience, and loyalty: Testing their relationships in the hotel industry. International Journal of Hospitality Management, 37, pp.11-20.en_US
dc.identifier.doi10.1016/j.ijhm.2013.10.007
dc.identifier.urihttp://hdl.handle.net/20.500.11810/2409
dc.language.isoenen_US
dc.publisherElsevieren_US
dc.subjectHotelen_US
dc.subjectImageen_US
dc.subjectSatisfactionen_US
dc.subjectAmbienceen_US
dc.subjectPersonalityen_US
dc.subjectLoyaltyen_US
dc.titlePersonality, Satisfaction, Image, Ambience, and Loyalty: Testing Their Relationships in the Hotel Industryen_US
dc.typeJournal Article, Peer Revieweden_US
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Personality, satisfaction, image, ambience, and loyalty.pdf
Size:
6.96 MB
Format:
Adobe Portable Document Format
Description:
Full text
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
Department of Marketing