Browsing by Author "Mkwizu, Kezia"

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    REGIONAL AND DOMESTIC INDUSTRIALISATION POLICIES IN AFRICA: CASE STUDY OF TWO SADC STATES
    (INTERNATIONAL ACADEMY OF AFRICAN BUSINESS AND DEVELOPMENT, 2019-05) SWAI, TOBIAS; Mkwizu, Kezia; Monametsi, Gladness
    The growing dependence of economic growth on industrialisation has prompted the need for the development of industrialisation policies both at regional and national levels. The Southern African Development Community (SADC) bloc developed an industrial development framework for its member states with the aim of promoting industrial development. Botswana and Tanzania as member states of SADC have undertaken commitment under the framework and consequently recognised the need to align their own national industrial policy in order to achieve the desired outcomes. The study seeks to analyse the synergies created by adoption of both SADC policy framework and the domestic national policy. This is done through the general analysis of the overall policy environment for industrial development in both countries by highlighting reasons for success and failures as well as policy gaps to be addressed by governments. Suggestions for improvement on review and policy strategy are given based on identified success and failures. The recommendations will guide strategic policy formulation in dealing with prevailing national needs.
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    Tourism and Logistics of Tourist Destination: Do TV programs matter? Domestic Tourists’ Point of View.
    (The 1st African Conference on Supply Chain & Operations Management (ACSCOM), 25-26th October 2018, 2018) Mkwizu, Kezia; Mhache, Emmanuel; Mtae, Harriet; Dominic, Theresia
    This paper examines tourism logistics and promotion by focusing on whether TV programs matter from a domestic tourists’ point of view. Tourism logistics involves providing logistics in the form of delivery of services such as transport to customers by ensuring the movement of tourists from point A to point B. However, there are limited studies that look at age of domestic tourists visiting national parks in relation to promotion via Television (TV) programs. This paper specifically establishes the relationship between age of domestic tourists visiting national parks and knowledge of TV programs. The paper uses both quantitative and qualitative methods. Semi-structured questionnaires were used to obtain quantitative data, and interview guides were deployed to get qualitative data that supplemented the quantitative results. Study area is southern tourist attractions in Southern Tanzania. This study used convenience sampling. Sample size of 400 respondents was subjected to descriptive statistics, Chi-square test. Qualitative face to face interview data from 16 respondents was analysed using content and thematic analyses. Findings showed that there is a statistically significant relationship between age of domestic tourists visiting national parks and knowledge of TV programs. The interview results revealed that in order to improve tourism logistics to national parks for domestic tourism, there is a need for “on the spot transport at entries of national parks” and “availability of tourist information centres” so that domestic tourists have more choices of transports as well as access to information. The domestic tourists’ point of view can assist stakeholders to improve tourism logistics for visits to national parks by ensuring that knowledge of TV programs includes information on location and transport methods to national parks as well as availability of “on the spot transport at entries of national parks” and “tourist information centres” hence contributing to the growth of domestic tourism.